Friday, 12 January 2018

Macklemore Website Research

Justin Bieber Website Research


1st Draft Digipak Feedback


Improvements of the Feedback
  • Orange needs to be bolder looks almost yellow
  • Bottom right photo does not fit theme
  • Font could look more professional
  • The space could have been utilised more
  • Different fonts for OT
  • The link for the website would not be on a professional CD cover - the customer wouldn't want to type in the whole URL

Good Feedback
  • Synergy links really well
  • Likes how its not a photoshoot
  • Most photos fit
  • Shows artist image well

1st Draft Website Feedback


Improvement for website
  • Social media icons do not work
  • Some images poor quality
  • Change photo to photos or to gallery - this would be more professional
  • Need more merchandise
  • Opening age as too much going on
  • Font is not consistent
  • Font page picture is quite out of focus

Good Feedback
  • Tour dates page looks very professional
  • Synergy is good throughout
  • Merchandise looks professional
  • Good that the video is on the homepage so you can click it straight away
  • Good layout of the pictures on gallery
  • good layout everything can be found easily

Special Merch


This is a special edition to the merchandise that we thought would go down really well with the fans of OT as he is also a DJ.

Digipak Research


For our digipak we want to go with the coloured theme of black orange for our music video. We also wants to include our logo and make sure there is synergy.
Some digipaks we found gave us inspiration.  These are the man two that gave us inspiration.
 
 
 

 

 

This digipak shows an orange theme and the front cover was similar to the front cover in our first draft for our digipak. Which we have now changed.












Like this digipak looks like ours with the black coloured outline and the hint of orange colour. The synergy goes well and the back cover for the songs stands out.

Video Release Poster

This is the poster we made so fans know when the music video is expected. We will release the date in the next few days on our Instagram and Twitter account.

Evaluation Question 4